Barely 24hours after being dropped from his Reebok endorsement, Rapper William Leonard Roberts, popularly known as Rick Ross has released an official apology over his almost confessional rape lyrics on the song "U.E.O.N.O". The Miami rapper had being dropped by the sporting apparel company as his values conflicted with those of the company and the petition started against him by UltraViolet, a women's rights group. In a statement issued by the rapper, Rick Ross apologises for his choice of words on the song.
"Before I am an artist, I am a father, a son, and a brother to some of the most cherished women in the world. So for me to suggest in any way that harm and violation be brought to a woman is one of my biggest mistakes and regrets. As an artist, one of the most liberating things is being able to paint pictures with my words. But with that comes a great responsibility. And most recently, my choice of words was not only offensive, it does not reflect my true heart. And for this, I apologize. To every woman that has felt the sting of abuse, I apologize. I recognize that as an artist I have a voice and with that, the power of influence. To the young men who listen to my music, please know that using a substance to rob a woman of her right to make a choice is not only a crime, it's wrong and I do not encourage it. To my fans, I also apologize if I have disappointed you. I can only hope that this sparks a healthy dialogue and that I can contribute to it."
—William Roberts (a.k.a "Rick Ross")
My only take is on the fact that it took the cancellation of his Reebok endorsement for him to officially tender an apology.